
⏱️ Estimated reading time: 7 minutes
Making Christmas Gift Vouchers That Stand Out
When the festive season rolls around, gift vouchers are a popular choice—but not all vouchers are created equal. You want yours to feel special, something that sparks excitement the moment it’s held. That’s why creating high-end Christmas gift voucher cards is about more than just printing a few words on a piece of card. It’s the details that count.
In this guide, we’ll share practical tips and insider insights on crafting gift vouchers that feel premium, whether you’re a small business or designing for clients. Plus, we’ll touch on paper stocks, finishes, and design choices that really make a difference.
⏱️ Reading time: 7 minutes · Updated for 2025 · UK Printing Guide
Choose the Right Paper Stock
Paper weight and finish play a huge role in how luxurious a voucher feels. You might be surprised just how much difference a thicker, textured card makes. Most traditional gift vouchers are printed on card between 300gsm and 400gsm—a sturdy weight that feels substantial in the hand. This weight range tends to strike a balance between durability and elegance, lending a sense of importance without feeling cumbersome.
For a real premium touch, consider uncoated or lightly textured stocks. They give a tactile quality that smooth gloss can’t quite match. Think of the difference between running your fingers over a smooth, shiny surface versus something with a subtle grain or a soft matte finish—this can engage the senses in a way that feels more thoughtful and less mass-produced. And if sustainability is important to you, many of our customers opt for recycled stocks without compromising on quality. Newstyle Print offers a range of eco-friendly papers that tick both boxes, from post-consumer waste papers to those harvested from sustainably managed forests.
Finishing Touches: Go Beyond the Basics
Adding a special finish can transform a standard voucher into something memorable. Popular options include:
- Lamination: Matte lamination lends a soft, elegant feel, while gloss adds vibrancy and protection. For instance, a matte finish might complement a minimalist design, softening the look and feel, whereas gloss could enhance vivid colours and images.
- Foil stamping: A touch of gold or silver foil catches the eye and suggests luxury. It’s often used on logos or key wording to create a shimmer that feels festive and high-end without overwhelming the overall design.
- Spot UV coating: This selective shine highlights logos or key design elements for subtle drama. It’s a clever way to draw attention without adding bulk or distracting from the overall aesthetic.
- Embossing or debossing: Raised or indented patterns add tactile intrigue and sophistication. Imagine feeling the gentle rise of a logo or a decorative border under your fingertips—this kind of detail can leave a lasting impression.
We’ve printed plenty of vouchers with foil accents and embossing, and customers often tell us how these small details wow their recipients. Sometimes it’s these subtle touches that make someone pause and appreciate the gift before even opening it. If you’re unsure which finish suits your design best, you can always ask us at Newstyle Print for advice. We’re happy to discuss your vision and the practicalities of each option.
Design Tips for a Premium Look
Besides materials and finishes, your design choices matter. Aim for clean layouts with plenty of white space—crowded designs rarely feel high-end. This space helps the important elements breathe and allows the eye to rest, which is often associated with sophistication rather than clutter. Consider elegant fonts that are easy to read but have personality. Something too ornate might look festive but could also confuse readability, especially for older recipients.
Colours can set the mood too. Rich jewel tones or classic festive hues like deep reds, greens, and metallics work well. For example, a deep emerald green with gold foil accents can feel both traditional and luxurious. Alternatively, a modern palette with muted pastels and silver detailing might appeal to a younger audience or a boutique brand. And don’t forget to include your branding in a tasteful way so the voucher feels authentic and professional. You want the recipient to associate the gift with your business positively, but without it feeling like an advertisement.
Personalisation: Make Each Voucher Feel Unique
Personalisation adds an extra layer of value. Whether it’s printing the recipient’s name, a special message, or a unique voucher code, people appreciate the thoughtfulness. We’ve seen plenty of customers use variable data printing to personalise their vouchers seamlessly, even for large runs. This technology allows each voucher to feel bespoke, not just a generic card handed out en masse.
This approach makes your gift vouchers feel bespoke—not just another generic card. It’s a nice touch that can boost customer loyalty and encourage repeat business. For instance, a coffee shop that personalised vouchers with customers’ first names and a short thank-you note saw a noticeable uptick in return visits during the holiday season. It’s a small investment that can pay dividends in customer engagement.
Case Example: A Local Boutique’s Christmas Vouchers
One of our recent projects involved a small boutique in Yorkshire creating Christmas gift vouchers. They chose a 350gsm uncoated recycled card for a natural feel, with gold foil stamping on their logo and embossing around the edges. The design was clean and minimal, with a deep berry colour palette that felt both festive and understated. The client was thrilled with how the vouchers looked and felt—customers commented on the quality, and sales increased noticeably over the season.
This shows how combining the right stock, finishing, and design can create an impressive product that leaves a lasting impression. It’s not just about looking good; it’s about creating an experience that customers remember and associate with your brand.
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Wrapping Up: The Small Details Matter
Creating high-end Christmas gift voucher cards is about more than just the printed word. It’s the feel of the paper, the shimmer of a foil, the care in the design, and the personal touches that all add up. With a bit of thought and the right printing partner, you can produce vouchers that truly delight.
If you’re unsure where to start or want to explore paper and finish options, Newstyle Print is here to help. We offer free artwork checks and friendly advice to make sure your project runs smoothly. Navigating the technical aspects can be daunting, but having a knowledgeable team on your side makes all the difference.
And remember, whether you’re ordering a handful or a big batch, we can guide you through every step so your Christmas gift vouchers look and feel just right. It’s those little details that often separate a voucher that’s tossed aside from one that’s treasured.
If you’d like advice on printing, we’re always happy to help — free artwork check included.
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Written by Taylor Reed
Print Expert at newstyleprint.co.uk. They share practical insights from hands-on print work across litho, digital and wide-format projects.
Updated on 7 December 2025
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